…a professional friend, reporting of a respected talent. “…she’s become Head of so and so and Transformational Change, whatever that may mean”. That transformation word has the distinction of raising not only expectations but also hackles of the sort promoted by business jargon of uncertain meaning. Often contrasted with incremental change, and, presumably more effective towards a sustainable business future. Scanning the horizon for some examples, certainly IBM would be a standout, as would privatized utilities, otherwise Britain under Thatcher, the former soviet block countries, as they adapt to free markets, or China and India as they accede to global economic power. More tangible with hindsight and usually changing the game, requiring big shifts in mindset both internally and externally. ‘Transformation’ is quite likely the new ‘reinvention’… To help with meaning, a recent piece from McKinsey [1]on the challenge of radical, fundamental change. Instructive, but still a bit short on those headline examples of global companies that really pulled it off.